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Desedo Does DC
How, you may ask, did team Desedo score passes to the national media pool? Well, there are trade secrets, alas, even in our open-source hearts. Look for some motion pictures of the inauguration from...
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The Huffington Post: Meanings of Media
Who is Down? and What Is Up? Huffington Post just picked up Raafi’s Ad Age article about YouTube, Race and the bottom line.
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The Huffington Post: Multicultural Markets
tele? check. salsa? check. same old same old? check. And now it’s a HuffPo hattrick. They just ran MHB’s essay about how brands, if they want to make money, should please take notice of the manymany...
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Asian Efficiency
One of the best books I’ve read in ’09 is Digitizing Race by Lisa Nakamura. In her essay The Social Optics of Race, she writes that the racio-visual logic of…science fiction films that depict...
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Heart of the City
What if Kanye West met Lord of the Rings…? we don't just dream of flying... The Story Our transmedia story Heart of the City is a narrative set in the surreal world of urban teens, rife with mischief,...
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ARGNet: Heart of the City
rainbow goblins eat concrete Our transmedia tale Heart of the City just won the Power to the Pixel pitch, as reported by ARGNet.
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Love in London
We are back from London and giddy with excitement. Why? Because we just won Babelgum’s Pixel Pitch award for our transmedia tale Heart of the City! Given the competition and the jury, we’re still...
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American-Muslim Consumer Conference
On October 31st is the first annual American-Muslim Consumer Conference. The speakers and audience will be a mix of marketers, businesses and scholars, all there to discuss this overlooked $170...
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The National: Muslim Consumers
Abu Dhabi’s english language newspaper The National just covered the recent American Muslim Consumer Conference, drawing extensively on Michael Hastings-Black’s research and presentation.
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We. Are. Alive!
champion speed Desedo fam Jordan and Brad went out to Red Rocks and shot this gorgeous commercial for McDonald’s. They worked with Abe Froman Productions and the ad agency R+W. The song, which is quite...
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